Decorating with Revital Indik |
June 26, 2013
- A romantic double-sink for a couple | photo: Itay Sikolski
- Blackboard-like wallpaper in the powder room
- Sky-high bookcases in a colorful drawing room | photo: Itay Sikolsky
- Romantic tiles and seventies' chairs in the kitchen | photo: Itay Sikolsky
- The designer's cozy living room | photo: Avishai Finklestein
“I don’t take on projects where I can’t design everything from A to Z, not because I feel superior – this kind of projects doesn’t interest me. I want to do it all: from the initial plan through the layout and up to the moment I hand the home owners their keys and there are fresh flowers on the table and ironed towels in the bathroom. My clients joke that before I visit, they scramble to organize everything just like I did.
“I already prepared a curriculum for decorating studies and brought it to a college I was working with, but apparently they have enough students even with a less-then-perfect curriculum, and it didn’t happen. There are things you have to learn properly: color, the history of furniture. You can’t just throw together a bunch of pretty objects and call it eclectic. Even if there’s no wrong and right in decor, a decorator has to be a few steps ahead from her client. Always. Nowadays, our clients are knowledgeable, they travel, they read magazines, they buy design books and stay at beautifully decorated hotels. You have to have that something extra if you want to call yourself a professional decorator.
“I’ve started working with Floralis recently. They looked for someone to handle architect and designer relations, but I told them I’m not there to be an executive – we need to offer real communication based on real content. We’re forming a designer round table, where we could meet with the real, hard-working professionals in Israel and discuss the pressing issues of the design world and our future collections. We’re also going to make a stronger connection with design bloggers and develop new lines for kids and textile. Floralis is one of the only design brands in Israel offering decor for the whole house (kitchen, bedroom, dining etc) and I hope more people will know about that.”
– as told to Rooms and Words by Revital Indik