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FAD – A Unique 30-Day Concept Store In Tel Aviv | Chedva | March 21, 2012

photography by ohad matalon

Ghost House by Ohad Matalon

Here’s something we’re really excited to check out: A 30-day concept store in Tel Aviv that’s all about fashion, art and design.Orna and I are going to visit FAD later this week (and maybe even catch a lecture or an event) but meanwhile we loved spotting some of our favorite shops and designers that are participating. A big kudos to Salome Fakiel and Emmy Shahar, the women behind this cool project. You can learn more about FAD by watching this video:

FAD – 30 day Concept Store from Salome Fakiel on Vimeo.

A refined 1000 sqm space dedicated to Design / Contemporary Art / Fashion / Books / Music / Technology / Lectures and so much more.

Everything from clothing to Art and Design, from a flower shop to a coffee shop, from painting your walls to painting your nails or just looking for products from Israeli creativity while browsing the library of magazine and beautiful art books.

We’ve covered all aspects of aesthetics, from the classics to contemporary young Israeli designers

A laboratory of ideas for Fashion, Design and Contemporary Art : a space for meeting, dialogue between creations.

By Design Space and Shoplifters

Video produced by Goodeye studio and High production.

Solal Fakiel and Itay Goldstein.


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